- Online commerce comany launched in 1995
- Based in Seattle, Washington
- Headed by Chairman and CEO Jeffery Bezos
- It is publically traded on the NASDAQ under the e-commerce sector within the Retail industry
- Operates under internet based Business to consumer (B2C) model
- Provides products ranging from books, to CD's to furniture and appareal
- According to NY Times is fast on it's way to becoming the "Wal-Mart of the internet"
- As of 2008: 20, 500 employees
Operating income of $842 million
Net income of $645 million- Main source of competition is internet giant and online auction E-bay and the super retail store Wal-Mart
